Commercial Model
EXISTING CHALLENGES
Commercial
Model
Technology for sports federations is skewed heavily to Tier 1 sports who can afford substantial licensing fees or have the audience size to enter into sponsorship deals. Partners such as IBM, SAP, SaS and Salesforce cost hundreds of thousands and sometimes millions of pounds to deploy to manage memberships, ticketing or digital at live events.
GST has made significant investments in technology and resources to remove the initial risk and costs from the client. There are no up-front costs and all future revenues are based on a fair and transparent profit share.
GST can help federations harvest, understand and use data which has value to potential partners as well as helping to grow participants and fans. GST believes in creating long term relationships where technology is at the service of sport. GST enables maximum engagement, arming sports for a coordinated approach to generate new revenues.